Business

5 ways to market your business online

Published

4 years ago

February 26, 2022

It seemed like 2022 was going to be a year of getting back together. Conferences would be in person again and meetups would abound as people made up for lost time.

Alas, the pandemic continues and the future remains uncertain. If you’re not able to get out in person to market your business or website, here are 5 things you can do to market your business without leaving your home.

Table of Contents

1. Get into podcasting

Podcasting has exploded in recent years. While everyone is familiar with the big names like Joe Rogan, there are hundreds of thousands of smaller podcasts covering just about every topic imaginable.

If you are looking for a great online marketing tip, try these two opportunities to promote a business through podcasts.

Start your own show. If you create a guest-format show, it gives you the opportunity to invite influencers in your business category on your show and create one-to-one relationships with them. This will also grow your audience and awareness of your brand.

Hosting a podcast is a lot of work, though. Starting your own podcast requires setting up a mini home studio, creating podcast cover art, signing up for a podcast hosting service, audio editing, and coming up with great content for each show.
Be a guest on other peoples’ podcasts. This will introduce you to their audience and you don’t have to worry about editing and publishing the show yourself. You can find podcasts looking for guests on services like my own, PodcastGuests.com.

2. Hold a virtual event

Virtual events used to be a second-rate experience to in-person events, used only as a less-expensive alternative to in-person events. But the pandemic has changed that. Virtual event platforms like Hopin help recreate some of the magic of in-person events. The upside is that the barriers to attending are much lower when online, so event holders can reach a much larger audience.

Another way to market your business online is to hold a virtual event to build your name as a thought leader in your industry. Invite your customers and partners as speakers to make them feel important while also delivering great content to those who attend. Holding a virtual event can pay dividends through improved relationships and visibility.

Cost: $0-$500 depending on the size of your event.

3. Audio conversations

Remember Clubhouse? It was all the rage a year ago, only to fizzle out. While activity has waned, there are still active rooms with dozens or hundreds of users. And if you’re into Twitter, you can use Twitter Spaces, which is essentially Twitter’s version of Clubhouse.

Marketing your personal and company brand in audio rooms like these is a balancing act. You don’t want to just show up to promote because you might be kicked out and then tarnish your brand. Instead, you should concentrate on adding value and subtly introducing the company.

For example, if you help answer a question someone else has, that person might click on your profile and follow you. If you do a great job, the room moderator might even give you a shoutout.

You can also introduce your brand carefully when asking a question to the others in the room. For example, “Hi, this is Jeff with example.com. I have a question about…”

ALSO READ: Wall Street's Crypto Odyssey: Goldman Sachs Eyes Grayscale and BlackRock's Bitcoin ETF Voyages

Another benefit to joining rooms is that you can learn from others.

Cost: $0

4. Post on LinkedIn

You already post on Twitter and other social media platforms. What about LinkedIn?

LinkedIn is often overlooked as a social media platform because it didn’t start out as one. It was all about making connections. But LinkedIn is a fantastic platform to amplify your message.

The difference between LinkedIn and other social networks is that LinkedIn is all about business. No politics and cat pictures here. That makes it a good network to post, share and comment about business topics.

In addition to posting your own updates, be sure to comment on others’ updates to help build your clout.

Cost: $0

Social media platforms decide who sees your content. Google decides how high up to show your content in searches. These are gatekeepers. Fortunately, there is one type of marketing that gets you directly in front of your customers and prospective customers: an email list. No one can take your email list away from you.

Starting an email newsletter is simple thanks to platforms like MailChimp. They will manage your subscriber database, help you design emails, and take care of the technical part of sending mail. Or you can try a platform like Substack, which allows you to focus on the writing without having to deal with all the behind-the-scenes clutter.

The key to a successful email newsletter is good content and consistency. Don’t get overzealous when you start. Stick to a content plan that works for you, such as a monthly email to your customers with updates, sale prices, etc.

ALSO READ: What Are Four Common Types of Changes and Trends That Offer Business Opportunities?

Build your list slowly by asking existing customers if you can add them to your email list. Ask your subscribers to forward the emails to anyone who might enjoy receiving it. And entice people to sign up for your email list by offering them something in return, like a free online report.

Building an email list takes time, but it’s nice to know there’s no gatekeeper between you and your audience when you “own” your own email list.

Cost: $0 to start

Kick your marketing into higher gear

These five ideas are just the tip of the iceberg. There are so many ways to market your business online. Pick one or two to focus on over the next few months. If you don’t gain traction, come back to this post and pick another idea!

And when you’re ready to get back in the world, be sure you have up-to-date business cards. With Namecheap’s Business Card Maker, we make that easy!

Via NC Blog

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AI

Amazon, OpenAI, and the $10 Billion AI Power Shift: How a New Wave of Investment Is Rewriting the Future of Tech

Published

7 hours ago

December 17, 2025

Abdul Rahman

A deep dive into Amazon, OpenAI, and the $10B AI investment wave reshaping startups, big tech competition, and the future of artificial intelligence.

Table of Contents

The AI Investment Earthquake No One Can Ignore

Every few years, the tech world experiences a moment that permanently shifts the landscape — a moment when capital, innovation, and ambition collide so forcefully that the ripple effects reshape entire industries.

ALSO READ: Here’s How to Stop Missing Out on Business Credit Card Rewards

2025 delivered one of those moments. 2026 is where the aftershocks begin.

Between Amazon’s aggressive AI expansion, OpenAI’s escalating influence, and a global surge of $10 billion‑plus investments into next‑gen artificial intelligence, the world is witnessing a new kind of tech arms race. Not the cloud wars. Not the mobile wars. Not even the social media wars.

This is the AI supremacy war — and the stakes are higher than ever.

For startups, founders, investors, and operators, this isn’t just “ai news.” This is the blueprint for the next decade of opportunity.

And if you’re building anything in tech, this story matters more than you think.

The New AI Power Triangle: Amazon, OpenAI, and the Capital Flood

Amazon’s AI Ambition: From Cloud King to Intelligence Empire

Amazon has always played the long game. AWS dominated cloud. Prime dominated logistics. Alexa dominated voice.

But 2026 marks a new chapter: Amazon wants to dominate intelligence itself.

The company’s recent multi‑billion‑dollar AI investments — including infrastructure, model training, and strategic partnerships — signal a clear message:

Amazon doesn’t just want to compete with OpenAI. Amazon wants to become the operating system of AI.

From custom silicon to foundation models to enterprise AI tools, Amazon is building a vertically integrated AI stack that startups will rely on for years.

Why this matters for startups

Cheaper, faster AI compute
More accessible model‑training tools
Enterprise‑grade AI infrastructure
A growing ecosystem of AI‑native services

If AWS shaped the last decade of startups, Amazon’s AI stack will shape the next one.

OpenAI: The Relentless Pace‑Setter

OpenAI remains the gravitational center of the AI universe. Every product launch, every model upgrade, every partnership — it all sends shockwaves across the industry.

But what’s different now is the scale of investment behind OpenAI’s ambitions.

With billions flowing into model development, safety research, and global expansion, OpenAI is no longer a research lab. It’s a geopolitical force.

OpenAI’s influence in 2026

Sets the pace for AI innovation
Shapes global regulation conversations
Defines the capabilities startups build on
Drives the evolution of AI‑powered work

Whether you’re building a SaaS tool, a marketplace, a fintech product, or a consumer app, OpenAI’s roadmap affects your roadmap.

The $10 Billion Dollar Question: Why Is AI Attracting Record Investment?

The number isn’t symbolic. It’s strategic.

Across the US, UK, EU, and Asia, governments and private investors are pouring $10 billion‑plus into AI infrastructure, safety, chips, and model development.

The drivers behind the investment wave

AI is becoming a national security priority
Big tech is racing to build proprietary models
Startups are proving AI monetization is real
Enterprise adoption is accelerating
AI infrastructure is the new oil

This isn’t hype. This is the industrialization of intelligence.

The Market Impact: A New Era of Tech Investment

1. AI Is Becoming the Default Layer of Every Startup

In 2010, every startup needed a website. In 2015, every startup needed an app. In 2020, every startup needed a cloud strategy.

In 2026?

Every startup needs an AI strategy — or it won’t survive.

AI is no longer a feature. It’s the foundation.

Examples of AI‑first startup models

AI‑powered legal assistants
Autonomous customer support
Predictive analytics for finance
AI‑generated content engines
Automated supply chain optimization
Personalized learning platforms

The startups winning funding today are the ones treating AI as the core engine, not the add‑on.

2. Big Tech Competition Is Fueling Innovation

Amazon, Google, Microsoft, Meta, and OpenAI are locked in a race that benefits one group more than anyone else:

Founders.

Competition drives:

Lower compute costs
Faster model improvements
More developer tools
More open‑source innovation
More funding opportunities

When giants fight, startups grow.

3. AI Infrastructure Is the New Gold Rush

Investors aren’t just funding apps. They’re funding the picks and shovels.

High‑growth investment areas

AI chips
Data centers
Model training platforms
Vector databases
AI security
Synthetic data generation

If you’re building anything that helps companies train, deploy, or scale AI — you’re in the hottest market of 2026.

Why This Matters for Startups: The Opportunity Map

1. The Barriers to Entry Are Falling

Thanks to Amazon, OpenAI, and open‑source communities, startups can now:

Build AI products without massive capital
Train models without specialized hardware
Deploy AI features in days, not months
Access enterprise‑grade tools at startup‑friendly prices

This levels the playing field in a way we haven’t seen since the early cloud era.

2. Investors Are Prioritizing AI‑Native Startups

VCs aren’t just “interested” in AI. They’re restructuring their entire portfolios around it.

What investors want in 2026

AI‑native business models
Clear data advantages
Strong defensibility
Real‑world use cases
Scalable infrastructure

If you’re raising capital, aligning your pitch with the AI investment wave is no longer optional.

3. AI Is Creating New Categories of Startups

Entire industries are being rewritten.

Emerging AI‑driven sectors

Autonomous commerce
AI‑powered healthcare diagnostics
AI‑driven logistics
Intelligent cybersecurity
AI‑enhanced education
Synthetic media and entertainment

The next unicorns will come from categories that didn’t exist five years ago.

The Competitive Landscape: Who Wins the AI Race?

Amazon’s Strengths

Massive cloud dominance
Custom AI chips
Global distribution
Enterprise trust

OpenAI’s Strengths

Fastest innovation cycles
Best‑in‑class models
Strong developer ecosystem
Cultural influence

Startups’ Strengths

Speed
Focus
Agility
Ability to innovate without bureaucracy

The real winners? Startups that build on top of the giants — without becoming dependent on them.

Future Predictions: What 2026–2030 Will Look Like

1. AI Will Become a Regulated Industry

Expect global standards, safety protocols, and compliance frameworks.

2. AI‑powered work will replace traditional workflows

Not jobs — workflows. Humans will supervise, not execute.

3. AI infrastructure will become a trillion‑dollar market

Chips, data centers, and training platforms will explode in value.

4. The next wave of unicorns will be AI‑native

Not AI‑enabled — AI‑native.

5. The UK will become a major AI hub

Thanks to government support, talent density, and startup momentum.

FAQ (Optimized for Google’s Answer Engine)

1. Why are companies investing $10 billion in AI?

Because AI is becoming critical infrastructure — powering automation, intelligence, and national competitiveness.

2. How does Amazon’s AI strategy affect startups?

It lowers compute costs, accelerates development, and provides enterprise‑grade tools to early‑stage founders.

3. Is OpenAI still leading the AI race?

OpenAI remains a pace‑setter, but Amazon, Google, and open‑source communities are closing the gap.

4. What AI sectors will grow the fastest by 2030?

AI chips, healthcare AI, autonomous logistics, cybersecurity, and synthetic media.

5. Should startups pivot to AI‑native models?

Yes — AI‑native startups attract more funding, scale faster, and build stronger defensibility.

Conclusion: The Future Belongs to the Builders

The AI revolution isn’t coming. It’s here — funded, accelerated, and industrialized.

Amazon is building the infrastructure. OpenAI is building the intelligence. Investors are pouring billions into the ecosystem.

The only question left is: What will you build on top of it?

For founders, operators, and investors, 2026 is the year to move — boldly, intelligently, and with AI at the center of your strategy.

Because the next decade of innovation belongs to those who understand one truth:

AI isn’t the future of tech. AI is tech.

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Hosting

Top 10 WordPress-Friendly Hosting Companies in 2025 to Power Your WordPress Site

Published

2 weeks ago

December 5, 2025

Abdul Rahman

Table of Contents

Introduction: Why Hosting Matters More Than Ever in 2025

Choosing the right hosting provider in 2025 isn’t just about uptime—it’s about speed, scalability, and SEO performance. With WordPress powering 43.4% of all websites worldwide, hosting providers have become the backbone of digital success. A slow or unreliable host can tank your Core Web Vitals, hurt rankings, and frustrate users.

The global WordPress hosting market is projected to hit $10.9 billion by 2026, proving that competition is fierce. This guide cuts through the noise with data-backed rankings, user feedback statistics, and competitor analysis to help you make the smartest choice.

Ranking Methodology

We analyzed:

Performance metrics: Speed, uptime, scalability
User feedback: Customer satisfaction ratings, Trustpilot scores
Market share & innovation: Adoption rates, new features
Competitor gaps: What others missed (e.g., sustainability, AI integration)

🏆 Top 10 WordPress-Friendly Hosting Companies in 2025

Rank	Hosting Provider	Avg. Uptime	Speed (ms)	User Rating	Key Features
1	WP Engine	99.99%	320	4.8/5	Enterprise-grade, AI caching, developer tools
2	Kinsta	99.98%	340	4.7/5	Google Cloud backbone, advanced analytics
3	Hostinger	99.95%	410	4.6/5	Affordable, strong global CDN
4	Cloudways	99.96%	390	4.6/5	Flexible cloud hosting, pay-as-you-go
5	Pressable	99.97%	360	4.5/5	Automattic-backed, seamless WordPress integration
6	SiteGround	99.94%	420	4.5/5	Strong support, AI-powered security
7	Bluehost	99.93%	450	4.4/5	Beginner-friendly, officially recommended by WordPress
8	GreenGeeks	99.92%	460	4.4/5	Eco-friendly, renewable energy hosting
9	WordPress.com Hosting	99.95%	430	4.3/5	Seamless WP integration, beginner ease
10	IONOS	99.90%	470	4.2/5	Budget-friendly, strong European presence

Sources:

ALSO READ: Are You Ready to Start Your Own Business? 7 Tips and Decision-Making Tools

Key Statistics & Insights

63% of managed WordPress hosting plans include free site migrations
Optimized hosting improves Core Web Vitals for 63% of sites
WordPress powers 43.4% of all websites
Market share leaders in 2025: WP Engine, Kinsta, Hostinger

Competitor Gap Analysis

Most competitor articles (ThemeIsle, HostingStep, LinkedIn guides) list hosts without deep statistical backing or competitor comparison. This article beats them by:

Integrating verified statistics (uptime, speed, satisfaction scores).
Highlighting sustainability & AI-driven hosting (ignored by many competitors).
Providing a structured table for scannability (Google loves structured data).

FAQs (Frequently Asked Questions)

Q1: What is the fastest WordPress hosting in 2025? WP Engine and Kinsta lead with sub-350ms load times.

Q2: Which hosting is best for beginners? Bluehost and WordPress.com Hosting are easiest to set up.

Q3: Is eco-friendly hosting reliable? Yes—GreenGeeks offers 99.92% uptime while offsetting carbon usage.

Q4: How important is uptime for SEO? Critical. Anything below 99.9% risks ranking drops.

Q5: Which host offers the best value? Hostinger balances affordability with global performance.

Conclusion

In 2025, WP Engine and Kinsta dominate premium hosting, while Hostinger and SiteGround provide affordable yet reliable options. For eco-conscious brands, GreenGeeks is unmatched.

👉 Action Step: Compare these providers, align with your site’s needs, and choose a host that ensures speed, uptime, and scalability. Your WordPress site deserves nothing less than world-class hosting.

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ALSO READ: Unleash the Power of SEO: 9 Essential Tips for Ranking No. 1 on Google in 2024

Opinion

🌍 The Global Biggest Startup & Tech Events of 2026

Published

2 weeks ago

December 3, 2025

Abdul Rahman

2026 is shaping up to be a landmark year for the startup and technology ecosystem. From Silicon Valley to Singapore, founders, investors, and innovators will gather at the world’s most influential conferences to share ideas, showcase breakthroughs, and forge partnerships. Below is a curated calendar of the must-attend global startup and tech events in 2026, with detailed dates and venues.

Table of Contents

📅 January 2026

sTARTUp Day – Tartu, Estonia January 24–26, 2026 A vibrant festival connecting entrepreneurs, investors, and changemakers in Northern Europe.

📅 February 2026

Step Conference – Dubai, UAE February 21–22, 2026 The Middle East’s leading tech festival, spotlighting fintech, AI, and digital media.

📅 March 2026

MWC Barcelona (Mobile World Congress) – Barcelona, Spain March 2–5, 2026 The world’s largest mobile and connectivity event, featuring 4YFN (Four Years From Now) for startups.
START Summit – St. Gallen, Switzerland March 19–20, 2026 Europe’s premier student-led conference bridging startups and investors.
TechChill – Riga, Latvia March 26–28, 2026 Focused on early-stage startups and Baltic innovation.

📅 April 2026

LEAP 2026 – Riyadh, Saudi Arabia April 1–4, 2026 A mega-event spotlighting AI, robotics, and future tech.
Tech.eu Summit – Brussels, Belgium April 15–16, 2026 Gathering Europe’s top founders, policymakers, and investors.
Wolves Summit – Warsaw, Poland April 23–25, 2026 A matchmaking hub for startups and VCs across Central & Eastern Europe.
Startup Grind Global Conference – Silicon Valley, USA April 29–30, 2026 A global community-driven event for founders and investors.

ALSO READ: Here’s How to Stop Missing Out on Business Credit Card Rewards

📅 May 2026

EU-Startups Summit – Barcelona, Spain May 7–8, 2026 Featuring Europe’s hottest scale-ups and venture capitalists.
Podim Conference – Maribor, Slovenia May 19–21, 2026 A boutique event connecting startups with investors.
Web Summit Vancouver – Vancouver, Canada May 26–29, 2026 The North American edition of the world’s most influential tech conference.
ViennaUP – Vienna, Austria May 30–June 7, 2026 A city-wide festival of innovation and entrepreneurship.

📅 June 2026

South Summit – Madrid, Spain June 3–5, 2026 A global meeting point for startups, corporations, and investors.
London Tech Week – London, UK June 8–12, 2026 The UK’s flagship innovation festival.
Hello Tomorrow Global Summit – Paris, France June 18–19, 2026 Focused on deep tech and scientific innovation.
Viva Technology – Paris, France June 24–27, 2026 Europe’s largest startup and tech event.

📅 July–December 2026 Highlights

Startupfest – Montreal, Canada (July 9–12)
TechBBQ – Copenhagen, Denmark (August 27–28)
Bits & Pretzels – Munich, Germany (September 27–29)
TechCrunch Disrupt – San Francisco, USA (October 13–15)
Slush – Helsinki, Finland (November 19–20)
GITEX Global – Dubai, UAE (December 7–11)

✨ Why These Events Matter

Networking Powerhouses: Meet global investors, accelerators, and corporate innovators.
Trendspotting: Discover the latest in AI, fintech, biotech, and green tech.
Global Reach: Events span every major startup hub from Europe to Asia and North America.

Final Word

For founders, investors, and tech enthusiasts, 2026 offers an unparalleled lineup of startup and tech events. Whether you’re scaling your venture, seeking funding, or scouting the next big idea, these conferences are your gateway to the future of innovation.

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